A GROUP of four Malaysian cricket enthusiasts have been awarded internet ball-by-ball broadcasting rights for the Asia Cup tournament, starting in Pakistan on June 24, through a relatively new website called hearcricket.com that covered the recent ICC Under-19 World Cup in Malaysia.
The broadcast is free to internet users. Gopal Sreenevasan, one of the founders, said: "We started this because we love the game. We were thrilled when the Asian Cricket Countil asked us to broadcast their Twenty20 in Kuwait last year. We sent a team of six broadcasters and two technicians there to complete the assignment.
"The broadcast was a resounding success, despite some initial difficulties with connections and wireless facilities. This is how the ICC got wind of us and invited us to become audio broadcast partners of the World Cup in Kuala Lumpur in February."
Hearcricket said the response from the Under-19 final, when India beat South Africa was encouraging, claiming an audience of thousands. They will be working with ESPN in the Asia Cup.